We’ll handle the heavy lifting, so you can focus on the results.
- Strategic Planning
- Qualitative Research
- Quantitative Research
- Brand Positioning
- Strategy
At our full-service marketing and advertising agency, MGH prides ourselves on our comprehensive research capabilities. Our in-house research department is dedicated to saving you time and money while delivering valuable insights that inform our strategic approach.
We create, design, deploy, and analyze customer and stakeholder surveys to better understand your audience's needs and preferences, and offer data storytelling in the form of webinars, white-papers, and infographics to provide a clear and concise summary of our findings.
Additionally, we host stakeholder interviews to gain additional insights into your business and industry. This approach allows us to craft a custom solution that meets your unique needs and goals. We perform social mining to analyze sentiment and uncover brand trends and opportunities that we can capitalize on, and host focus groups to weigh in on topics related to our campaigns.
With our research capabilities, you can be confident that your marketing campaigns are backed by reliable data and insights. Our approach to research allows us to make informed decisions that drive results and deliver a positive return on investment.
Whether you're in the multi-location and franchise restaurant industry, education, tourism, home products, home services, consumer packaged goods, or financial services, we have the expertise and capabilities to help you succeed.